If you're going to hire a plumber, do you really care whether or not they create great linkbait? Of course not. If you search for "plumbers in kansas city," you want a good plumber in Kansas City...
SEO
The goal of the Internet is to help people find what they want when they want it. The ideal internet provides the best content for a given need regardless of backlinks, popularity or marketing...
When ever we (you and me buddy) are talking about indexing and ranking I think it's important to think of your website in chunks or sections. If you have a blog you have category pages, top level...
"Build a better mousetrap, and the world will beat a path to your door." - Ralph Waldo Emerson
In marketing academia this quote is often used to illustrate "the earth is flat" era of...
It would be easy to get mad when reading posts about how "SEO is Dead." Especially when the person writing it wrote the same thing 3 years ago. The good is thing is that SEOs win either way....
I'm not kidding. The way to do this is by calculating the present value of future cash flows you are generating for a client. If a client is running a PPC or banner campaign they see a big boost...
It doesn't take long for many people to see that having your keyword in your domain is like SEO steroids. Unfortunately, people often think that all the good domains are taken. It is true that...
An important part of creating link worthy resources is understanding what people in a given vertical want to know. This is easy in the SEO and internet marketing verticals. They're heavily...
The effectiveness of many old school SEO tactics have been diminishing for a couple of years now, but the last few months have really been rough on them. Google's tighter indexing, phrase based...
At Domain Round Table 2008, Matt Cutts mentioned that Google sets the links to zero or near zero on domains that change hands. Aaron Wall gave a good reason as to why they want to do this. Google...